The Mexican government has released a statement on Friday that they will launch a U.S. public-relations campaign in early June to counter and combat Donald Trump’s rhetoric against illegal immigration. Mexican-Americans have also composed of a new organizational body formatted to the likes of AIPAC, called American Mexico Public Affairs Committee. Both the group and Mexican government have taken to social media for the announcement, followed by graphs and figures derailing Trump, calling him “El Payaso” (The Clown, in English).

Mexico’s plans for this counteroffensive at Trump are multifold. They plan on releasing social media videos picturing Mexico in a positive light, pushing illegal immigrants to attain U.S. citizenship, and even want to advertise on American television pro-Mexico commercials to take away from Trump’s ads. In other words, Mexico is attempting a full-on political blitzkrieg.

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Leading the front is the unpopular Mexican president Enrique Peña Nieto, who has low popularity rates in his country due to poor handling of corruption and human-rights scandals. He’s the guy who has trouble safely keeping the notorious drug kingpin Joaquin “El Chapo” Guzman behind bars. Nieto is unlikely to take down Trump either.